Sunday, October 21, 2007

 

Google Analytics

So, then, I'm thinking of switching my blog over to Word Press. While there are certain features of this here Blogger Google blog I like (the easy ability to upload photos and change the template), I don't like that I can't get statistics on the readership. Word Press has the reader stats built into the blogger dashboard. There is a way to get the stats on this Blogger blog, but to do so I'd have to sign up for Google Analytics. It's a free service for blogs that get less than 5 million page views per month and I know I fall well within that category, so that isn't the problem. The problem is that, according to the Terms of Service, Google can change the terms of service at any time, which means it can start charging for the service, but the kicker is that Google doesn't have to notify anyone of the change in the Terms of Service. The onus for doing this is placed with the user, not the company. I don't know about you, but rushing off to check the latest Terms of Service for Google Analytics hardly tops my list of things to do while on the internet. You know, whenever credit card companies or banks change their terms of service, they are legally bound to contact their customers and allow them to opt out. Why is Google not taking the lead on this in the online realm? Why is it not notifying users when its Terms of Service change? Google sure as heck asks for our email addresses often enough. It know where to find us.

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